Marketing
Virtual Event Management Suite
Registration, agenda, check-in and attendance analytics in one place.
Virtual Event Management Suite is virtual event platform for teams that want the reasoning shown, not hidden. Plans start at $39 a month with a 14-day free trial.
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Registration numbers flatter everyone. The figure that matters is how many people were still watching at minute forty, and which sessions lost them. Event Suite handles the whole lifecycle — agenda, tickets, registration, check-in — and then reports retention honestly enough to change what you run next time.
Retention curves, not attendance counts
Most event platforms report registrations, attendance and perhaps a satisfaction score. None of those tell you that thirty percent of your audience left eleven minutes into the keynote.
Join and leave events are recorded per attendee per session, which produces a retention curve rather than a single number. Drop-off points are identified on the curve, so a speaker can be shown precisely where the room started emptying. It is uncomfortable information and it is the only kind that improves an agenda.
Ticket types, capacity and the waitlist
Free, paid and invite-only ticket types each with their own capacity, sale window and access rules. Capacity is enforced at the point of registration rather than reconciled afterwards, so a session does not end up oversold because two people registered in the same second.
Waitlists promote automatically when a cancellation frees a place, with the promoted attendee notified and given a holding window before the place moves on. For sessions within an event, per-session capacity is tracked separately from the event total — the usual cause of a workshop with forty chairs and ninety registrations.
Check-in and follow-up segments
Check-in works from a scannable code or a search, online and in person, and the attendance record updates immediately so session capacity reflects who is actually in the room.
After the event, attendees are segmented by engagement rather than exported as one undifferentiated list. Someone who attended three sessions and stayed to the end is a different follow-up from someone who registered and never appeared, and sending both the same email wastes the event.
- Agenda builder
- Multi-track sessions with speakers, capacities and clash detection across tracks.
- Ticket types
- Free, paid and invite-only, each with capacity and sale window.
- Registration
- Custom questions per ticket type, with answers available in the follow-up segments.
- Check-in
- Code or search-based, online and on site, updating attendance live.
- Retention curves
- Per-session join and leave records showing exactly where attention was lost.
- Follow-up segments
- Attendees grouped by engagement for CRM export.
How retention is calculated
A retention curve is simple arithmetic that most platforms still get wrong, usually by counting a reconnect as a new attendee.
- Record join and leave eventsEach attendee's presence is timestamped per session rather than recorded as a single attended flag.
- Reconcile reconnectsA drop and rejoin within a short window is treated as one continuous presence, so a flaky connection does not read as churn.
- Build the curveConcurrent attendance is computed per minute as a proportion of peak, which is the curve itself.
- Detect drop-off pointsMinutes where the slope steepens beyond the session's own baseline are flagged as moments something lost the room.
- Segment by engagementTotal watch time across sessions produces the engagement tiers used for follow-up.
Who it is for
Marketing teams running webinars
Retention curves identify which fifteen minutes lost the audience, and engagement segments make the follow-up worth sending.
Conference organisers
Multi-track agendas with per-session capacity, clash detection, and waitlists that promote without manual intervention.
Community and user groups
Recurring events with returning attendees, where the interesting signal is who keeps coming back and who stopped.
Training and certification
Attendance records with watch time, which is what a certification claim has to rest on.
Virtual Event Management Suite terms explained
- Retention curve
- Attendance over time as a proportion of peak. The shape says more about a session than any single attendance figure.
- Drop-off point
- A moment where departures accelerate sharply — usually traceable to something specific that just happened.
- Show-up rate
- Attendees as a proportion of registrations. Typically 35–50% for free online events, and reminder cadence moves it more than anything else.
- Watch time
- Minutes actually present, as distinct from whether someone joined at all. The basis for meaningful engagement segments.
- Waitlist promotion
- Automatically offering a freed place to the next person, with a holding window before it passes on.
- Session capacity
- The limit for an individual session, tracked separately from overall event capacity.
- Engagement segment
- A grouping by participation depth, so follow-up matches what someone actually did rather than treating all registrants alike.
About Virtual Event Management Suite
Build the agenda, sell or gate tickets, handle registration and check-in, then see which sessions actually held attention — attendance, drop-off, engagement and post-event follow-up lists ready for your CRM.
Virtual Event Management Suite starts at $39 a month with a 14-day free trial. Airmeet Premium is $199 per month per company.
- Agenda builder — Multi-track sessions with speakers and capacity.
- Ticket types — Free, paid and invite-only with capacity caps.
- Check-in & live room — Join tracking with per-session attendance.
- Engagement analytics — Watch time, drop-off and session ratings.
Frequently asked questions
What do the attendance analytics show?
Watch time per session, a retention curve in ten slices, and the single biggest drop-off point — so you can see the minute people left, not just how many registered.
How do you handle no-shows?
Separately from cancellations, which is how show rate should be measured. Attendees are segmented by engagement into highly engaged, attended, dropped early and no-show, each with a suggested follow-up for your CRM.
Does it catch scheduling mistakes?
The agenda builder flags overlapping sessions in the same track or the same room, with the overlap in minutes, before you publish.
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